Features
- Global Insight: Comprehensive and deep view of your store's activity and audience behavior.
- Marketing Optimization: Detailed traffic analysis for refined marketing strategies and increased conversions.
- User Experience: Device and browser identification for an optimized and universally smooth user experience, enhancing customer satisfaction and loyalty.
- Conversion Tracking: Detailed customer journey tracking from selection to payment, ensuring a frictionless buying experience.
- Privacy: Data collection that respects privacy and secure.
Description
Analytics is an intuitive application designed for e-merchants, focusing on real-time tracking and optimization of your commercial performances. It allows users to effortlessly navigate through their traffic data, sort information according to specific needs, and obtain real-time insights. Analytics provides a clear and accurate overview of your sales data. Users can visualize the geographic origin of their visitors and analyze the source of their visits, with detailed data regarding the original campaign and the number of visitors per channel. This critical understanding fosters more targeted and effective advertising campaigns. With the Analytics feature, e-merchants can also optimize their marketing campaigns. The application allows viewing the devices, browsers, and operating systems used by visitors. The data provided from this analysis enables e-merchants to craft strategies best suited for their target customers. Another significant advantage of Analytics is its customer conversion journey tracking. The application identifies potential friction points in the purchasing process, assisting e-merchants in optimizing their marketing strategies. This tool is invaluable for increasing conversion rates and attracting more qualified traffic to your site. Easy to install and use, Analytics complies with GDPR standards, ensuring the confidentiality and security of your data. Accessible from your administrative space, it is free and consolidates all your key indicators in one place. In summary, Analytics is the indispensable tool for any e-merchant looking to enhance their commercial strategy and optimize their conversion rate. Its intuitive interface and data-driven approach empower users to master their performances and make informed decisions to boost their growth. Analytics is the sales assistant you've always dreamed of.